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How Much Content Is Enough Content?

When it comes to website content, how much text is enough? At Capital Designs, we believe more is better as long as each page delivers: clarity – text should deliver clear information singularity – text should tightly adhere to the page topic depth – text should express a deep subject-matter expertise. The more your page delivers […]

Key Social Media Plaforms for Business

Following are the key social media platforms for business that we’ve worked with our clients to identify: LinkedIn is the most popular business-oriented social networking site, boasting more than 50 million users. It is used by professionals and entrepreneurs to network with peers and potential clients, post and find jobs and engage in expert group […]

Make Your Marketing Stand Out

If you are trying to follow the crowd, you’re going to end up lost.  Ultimately, the key to marketing and successful branding is differentiating yourself from your competitors.  Following are a few key ways to make your marketing stand out: 1. Try a new avenue If your social media results have been lacking, it’s probably […]